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trivago introduces its new Net CPA on Consumption
En español, en français, em português. Three years after the launch of its first commissionable model, Gross CPA, and one year after its second version, Net CPA on Transaction, trivago launches Net CPA...
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The new trivago Net CPA on Consumption model is now available with Mirai
En español, en français, em português. trivago now offers Net CPA on Consumption, a “pure” commissionable model where you pay only on completion of a stay, excluding cancellations and no-shows. This...
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Spend on commissions or invest in your direct sales?
En español, en français, em português. I was recently speaking with the Commercial Director of a small chain of holiday hotels in Benidorm. When we came to discuss basic online marketing issues, he...
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OXXO and “Meses Sin Intereses” available now through our integration with Stripe
En español We have great news for our customers in Mexico. The booking engine on your website now has the option to receive payment for bookings through OXXO stores and also allows customers to make...
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Pestana entrusts its direct sales to Mirai
En español, en français, em português. Portugal’s largest hotel group, Pestana, has chosen Mirai as its partner in order to optimize distribution and maximize direct sales potential. Following a...
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You can now apply taxes to nationals only (or foreigners only)
En español In some countries – Colombia, Peru, Argentina, Ecuador… – foreigners staying in hotels are exempt from tax (VAT or equivalent). However, the opposite could also be the case, i.e. nationals...
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A further step towards Mirai-Affilired integration: validate your bookings...
En español, en français, em português. Mirai’s commitment to everything that can help you improve your operations, reduce errors and save time means we are always keen to integrate with third-party...
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Challenges (strategic, marketing and operations) of selling extras in your...
En español, en français, em português. Have you ever bought chocolate or chewing gum in a grocery store at the checkout? Sure you have, and so have your clients when buying a room in your online store...
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Discover Mirai’s extras system and make the most of it
En español, en français, em português. Since launching our extras system years ago, we have continued to add features in an effort to maintain its position as one of the best in the market for the many...
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Book & Join, a key feature of your loyalty program
En español, en français, em português. The loyalty programs of the largest hotel brands in the world, such as Marriott, Hyatt and Hilton, all share a common functionality: “book & join” or the...
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Mirai integrates with Optimand to display direct sales together with...
En español, en français, em português. Being aware of data on market demand is very important for you as a hotelier, allowing you to get a better understanding of your markets, adjust your strategy,...
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The six levels of the Google Hotels funnel
En español, en français, em português. “Optimising presence in metasearch engines” is the desire of all hotels, which in layman’s language translates into a twofold desire: to increase sales generated...
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DMA implementation sinks 30% of clicks and bookings on Google Hotel Ads
En español, en français, em português. Following several months of adaptation, on the 19th of January Google began to roll out changes it made in order to comply with DMA (Digital Markets Act)...
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What factors affect the results of your metasearch campaigns? (Part 2)
En español, en français, em português. This first post took a deep dive into each of the six areas in the metasearch funnel, explaining the most important variables in each step and their meaning. In...
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Mirai and Hotel Treats partner to make your premises more profitable with an...
En español, en français, em português. In line with our commitment to increasing our clients’ direct sales revenue, we are pleased to announce our partnership with Hotel Treats, a platform specialising...
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Mirai Twin: an immersive hotel experience through a 3D digital twin
En español, en français, em português. Imagine allowing your guests to experience your hotel before they even arrive: give them a bird’s eye view of your property, take them on a tour of the...
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Who are the winners and losers of Google’s implementation of the DMA?
En español, en français, em português. Designated as a “gatekeeper” by the EU, Google implemented the Digital Markets Act or DMA on 19 January 2024, a few weeks before the law came into force on 4...
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Mirai Pro: the direct sales solution for travel agencies and companies
En español, en français, em português. After over 25 years of experience helping hotels improve their online presence profitability through direct web and phone channels, the time has come to go one...
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New version of Mirai BI: more attractive, modern and functional
En español, en français, em português. We are constantly updating our BI to provide you with as much information as possible about your direct sales, so that you can make better decisions. We have made...
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Mirai integrates with the channel manager HotelAvailabilities
En español, en français, em português. While Mirai helps hoteliers reduce their commercial dependency, HotelAvailabilities helps hotels keep their channels up to date. Is this not a marriage made in...
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